Scooby Doo, Dora, and Shrek make kids fat. At least that is what the evidence suggests according to a recent study at Yale (www.philly.com, How Scooby Doo Makes Kids Fat, 7/1/10). Kids pay attention to marketing. They want to eat the foods that the characters they love are endorsing. We know this. But, can we resist the luring temptress of Hollywood marketers influencing the choices we make for our children? The answer seems to be no.
Childhood diseases stemming from poor diet and lack of exercise are rising to epidemic proportions. In a recent Q&A, local doctor Chad Jumper (Creason, Naomie, The Sentinel, 7/4/10) reported seeing an alarming increase in childhood obesity. The YMCA's Healthy Family Home newsletter, along with many other health-focused organizations promote a simple message to combat this issue: eat healthier and be more active. Yet, we are losing the battle of the bulge as more unhealthy behaviors are now sprouting up in our children at an earlier age. Why? Blame it on Scooby. Or, so we'd like to.
The Yale study was published in the July issue of the Journal of Pediatrics and it showed that children reported that foods in packages endorsed by their favorite characters tasted better than the same foods in plain packaging. A similar study by the Sesame Street Workshop showed the same, wherein children were more likely to choose broccoli over a Hershey bar only when Elmo was placed on the vegetable. It was suggested in Super Size Me that Ronald McDonald has better brand recognition among children than Jesus. Really?
As parents, we are reeling against the power of the marketing punch of the food industry. We awkwardly try to convince our children that their home made lunch is just as cool as their best friends kid's meal, complete with a gender specific toy, and that it will benefit them in the long-term. While we stumble through the conversation, the food industry is gearing up to have a greater impact. The website www.extension.org reports that the Federal Trade Commission states that the food industry spent $1.6 billion on promoting their products to children under the age of 17 in 2006. Five percent of that spending was on advertising "healthy" eating through dairy products and fruit juice. Hooray. (None was spent on fruit and vegetable promotion). Much of that money is being spent on cross promotional efforts with movies, internet-based games, and other multi-media approaches to have a greater branding effect with our kids. Who knew Dora was this powerful?
Product recalls don't even slow this marketing freight train. Even after I learned that some of the Shrek products were pulled from Happy Meals, I caved to efficiency one busy afternoon and picked up a fast food lunch for my children. They beamed while wearing their new Shrek watches that were included. I'm not sure which was worse, the nutritional value of the lunch or the uncertainty over the manufacturing of the toy. Shrek wins.
These food industry folks are tough. But, in the words of Rocky Balboa, "it's not about how hard you can hit, it's about how hard you can get hit and keep moving forward." We don't have the resources to combat the $1.6 billion in marketing that is being thrown toward our children. So, we have to withstand the onslaught of high-sugar, highly processed promotions, find small victories, and keep moving forward.
I recently visited a big-box store with my 5-year-old son. As he stepped out of the car, he quickly spotted that the traditionally white parking lines had been repainted with a photo of a seductive smores treat. "Daddy, can we get one of those inside?" He said with a grin. Do we really have a chance in this battle?
I believe we do. And it's not blaming Scooby, Dora, or Shrek for our weight-induced national health crisis. And it's not in waiting for first lady Michelle Obama to resolve the issue (though she is to be commended for trying). It's in personal accountability for our own health choices. It's in creating a culture within our homes where food is viewed as energy-giving fuel for our bodies that allow us to work outdoors, play, and be active. It's in modeling healthy choices for our children. It's in de-cluttering our schedules to allow for less visits to a drive-thru and more opportunities to prepare meals together. It's in enjoying the sweets of life, but in moderation and on occasion. It's in being responsible for our own health and caring for the futures of our children.
But, be careful - Scooby is coming for you!
Y Thoughts provides a window into the YMCA Community. This isn't a venue to advertise programs, but rather a place to share reflections and insights from people doing life together at and through the YMCA. It's about life-change, community development, and social impact. It's about what building kids, strong families, and strong communities looks like as it's worked out in everyday life at the Y.
Tuesday, July 6, 2010
Wednesday, June 2, 2010
Gaining it With Jillian
It's the end of a long day, the kids are finally in bed, the chores are finished, and I fall into the comfortable chair in our living room ready to turn on the baseball game and drift away into the bliss of America's pastime. I click the remote and the TV flickers on, only to show the title sequence screen of a Jillian Michaels DVD. I appreciate that my wife spends time with Jillian, it's a great stress-reliever for her. What I can't understand is why it's so difficult to push stop, remove the DVD, and turn the TV back to cable mode. I've now missed at least one at bat in the game, probably the Web Gem play of the night.
Jillian has become a national celebrity from her work as a Personal Trainer on the television show, The Biggest Loser. DVDs, books, commercials, and now a spin-off show have followed as millions of Americans have become Jillian-ites (I just made that up, so if she uses it in the future, I request a cut of the proceeds). Why such love for Jillian? It's because change is hard. Painfully difficult. So daunting in fact, that most people simply avoid change. And during her soon-to-be expiring 15 minutes, Jillian has inspired change. But, how?
Alan Deutschman writes of a study showing that 90% of patients requiring heart by-pass surgery do not change the unhealthy lifestyle habits that led to the condition requiring the surgery (Fast Company, 2005). This result has been shown in medical studies over and over again. In short, even when faced with death, people are often unable to change.
The fact that year after year, approximately 80% of medical costs are consumed by a small population of individuals with diseases stemming from poor lifestyle choices misrepresents the "burning platform" lexicon used in the business world. This says that when consequences are so desperate and dire, change can be forced. However, as shown by Deutschman and more recently proposed by Chip and Dan Heath in their book, Switch, this change or die approach is typically not very effective.
This brings us back to Jillian. The results from her work with common folks inspire hope. Her training is done in community, with support, and culminates in people experiencing new found joy and happiness in living as opposed to just a fear of dying.
Deutschman tells of one doctor who turned the 90% study on its head by refocusing the need for change from ultimate death to the joys of living. This particular doctor rehabbed cardiac patients in community, with support and pointed people to the opportunities they could now experience with family, friends, and in life. This approach resulted in 77% of patients making healthier behavioral changes.
In their book, the Heath brothers discuss an early market struggle between Target and Wal-Mart. Target ultimately emerged to successfully find their niche and become a market leader not by casting the vision of a burning platform wherein they had to outperform Wal-Mart or fade away, but rather by giving their team a glimpse of what might be possible with innovation, creativity, and colorful design. Their meteoric rise occurred in community, with support, and inspired eager anticipation of where the company was going and their teams wanted to be a part of that.
"Bring home good grades or you're grounded" doesn't inspire. "Lets talk about what you might become" just might.
"Avoid highly processed foods because they'll take years off your life" doesn't easily lead to behavior change. "Eat more fruits and vegetables to have more time to enjoy sunny afternoons of fishing with your great-grand kids" just might.
"Stop smoking or your lungs will turn black" doesn't always motivate. Envisioning the joy of being able to run around the baseball field with your children just might.
Being for something invokes more constructive passion, positive energy, and beneficial change in people than simply being against something. Do you want to see change in your diet, marriage, workplace, or lifestyle? It's unlikely that you will scare the change into existence. Look for something more, something deeper, something better and hold onto that. People aren't just losing weight with Jillian, they're gaining hope.
Now, if I could just convince my wife of the joy she'd find in our relationship if she'd just remember to put the DVD away when she is finished...
Jillian has become a national celebrity from her work as a Personal Trainer on the television show, The Biggest Loser. DVDs, books, commercials, and now a spin-off show have followed as millions of Americans have become Jillian-ites (I just made that up, so if she uses it in the future, I request a cut of the proceeds). Why such love for Jillian? It's because change is hard. Painfully difficult. So daunting in fact, that most people simply avoid change. And during her soon-to-be expiring 15 minutes, Jillian has inspired change. But, how?
Alan Deutschman writes of a study showing that 90% of patients requiring heart by-pass surgery do not change the unhealthy lifestyle habits that led to the condition requiring the surgery (Fast Company, 2005). This result has been shown in medical studies over and over again. In short, even when faced with death, people are often unable to change.
The fact that year after year, approximately 80% of medical costs are consumed by a small population of individuals with diseases stemming from poor lifestyle choices misrepresents the "burning platform" lexicon used in the business world. This says that when consequences are so desperate and dire, change can be forced. However, as shown by Deutschman and more recently proposed by Chip and Dan Heath in their book, Switch, this change or die approach is typically not very effective.
This brings us back to Jillian. The results from her work with common folks inspire hope. Her training is done in community, with support, and culminates in people experiencing new found joy and happiness in living as opposed to just a fear of dying.
Deutschman tells of one doctor who turned the 90% study on its head by refocusing the need for change from ultimate death to the joys of living. This particular doctor rehabbed cardiac patients in community, with support and pointed people to the opportunities they could now experience with family, friends, and in life. This approach resulted in 77% of patients making healthier behavioral changes.
In their book, the Heath brothers discuss an early market struggle between Target and Wal-Mart. Target ultimately emerged to successfully find their niche and become a market leader not by casting the vision of a burning platform wherein they had to outperform Wal-Mart or fade away, but rather by giving their team a glimpse of what might be possible with innovation, creativity, and colorful design. Their meteoric rise occurred in community, with support, and inspired eager anticipation of where the company was going and their teams wanted to be a part of that.
"Bring home good grades or you're grounded" doesn't inspire. "Lets talk about what you might become" just might.
"Avoid highly processed foods because they'll take years off your life" doesn't easily lead to behavior change. "Eat more fruits and vegetables to have more time to enjoy sunny afternoons of fishing with your great-grand kids" just might.
"Stop smoking or your lungs will turn black" doesn't always motivate. Envisioning the joy of being able to run around the baseball field with your children just might.
Being for something invokes more constructive passion, positive energy, and beneficial change in people than simply being against something. Do you want to see change in your diet, marriage, workplace, or lifestyle? It's unlikely that you will scare the change into existence. Look for something more, something deeper, something better and hold onto that. People aren't just losing weight with Jillian, they're gaining hope.
Now, if I could just convince my wife of the joy she'd find in our relationship if she'd just remember to put the DVD away when she is finished...
Labels:
change,
change or die,
gaining hope,
Jillian,
losing weight,
positive change
Monday, May 3, 2010
One More
A few weeks ago the Carlisle Family YMCA held its first indoor triathlon. This included an 800 yard swim, a 12 mile bike, and a 5K run. I'm a quasi-marathoner, part-time runner, and one-time sprint triathlete. I am not a swimmer and I am not a biker. I've labored through enough races to know that the success of your race is directly proportional to your preparation. Tossing aside that nugget of knowledge, I signed up for the Indoor Tri a week prior to the event. It was a short race that I had completed before. How hard could it be?
After coming out strong on my first two laps in the pool I came to a few conclusions: I had started out entirely too fast, was now quickly fading, and I needed much more conditioning to be prepared for this race. Next, I began to wonder if your heart could actually beat entirely out of your chest. Or if the pounding in my ears was actually audible to those on the pool deck. Or if they had to pull me out of the pool, would they do it with the traditional floatation ring or would a lifeguard actually blow the whistle, jump in, and pull me to the side?
Then the debate started in my mind. I had finished every race I had ever entered, including the Baltimore marathon. I had never quit. I had YMCA colleagues and my friend whom I convinced to register in the race with me - I couldn't bail out on them this early. But, the lightheaded whirl in my head from not getting enough oxygen between my doggy-paddle strokes was convincing me to throw in the towel. I didn't even know what lap I was on anymore. I was just trying not to pass out. As the conversation in my mind raged on, I committed to one more lap.
I often thought of perseverance in terms of the outcome. If one pushes through the current situation, a better result would follow. Perseverance, I thought, was the bridge between lacing up your hiking boots and enjoying the amazing view from the peak. I only thought of perseverance as the sometimes treacherous road that ultimately led to a finer destination.
I grasped the edge of the pool, gasping for air, and thinking of the ramifications of just ending this poorly planned decision. I could hear those of the pool deck encouraging me to keep going. I committed to one more pool length, at least to get me back to the starting point.
Nelson Mandela said, "It always seems impossible until it's done." Our goals often seem so distant, that the minutia of the moment make them seem unachievable. We feel like we'll never arrive, until we get there. Losing the fast food 15 lbs, putting away the smokes, or saying no to good things to allow for more time with your family are all admirable goals that life often pushes to the side.
I looked up at the volunteer in my lane who put down the lap counter board as if I was finished. Even now, I'm not certain whether this was out of completion or mercy. In any case, I was finished with the swim portion of the race and I was off to begin the bike portion. As I jumped on the spin bike, my legs felt like I was pedaling through concrete. I told myself I'd pedal strong for one more mile.
"Perseverance is not a long race, it is many short races one after the other," the American Catholic priest and writer, Walter Elliott once said. Or, in the words of another great American philosopher, Rocky Balboa, "One more round." It's about simply taking that next step. Just one more.
I completed the bike portion, and ended the event with the 5K run. I finished the race 12th out of 18 participants (one person was a no show, but I'm sticking with 18). But, as with every other race that I've participated in, I learned something about myself along the way. I sensed new strengths, other weaknesses, but nevertheless I learned some truths that only seem to show up when I can't fathom going any further.
And that's what perseverance is all about. Not so much a ladder taking up to the top. Instead, maybe it's the shaping of our character, our lives, and our motivations that occurs in the heat of the race. The book of James says to consider it pure joy when we face trials because, "you know that the testing of your faith develops perseverance." The excursion that you travel en route to your goal is critically important. It's the path that sharpens us, even defines us.
Be encouraged in your travels. Go one more day without chewing tobacco. Have one more meal without the fried side dish. Spend one more moment reflecting on what matters most in life. Find one more opportunity to symbolically show your family how important they are to you. Go one more mile on the treadmill. We'll know that we've arrived after just one more...
After coming out strong on my first two laps in the pool I came to a few conclusions: I had started out entirely too fast, was now quickly fading, and I needed much more conditioning to be prepared for this race. Next, I began to wonder if your heart could actually beat entirely out of your chest. Or if the pounding in my ears was actually audible to those on the pool deck. Or if they had to pull me out of the pool, would they do it with the traditional floatation ring or would a lifeguard actually blow the whistle, jump in, and pull me to the side?
Then the debate started in my mind. I had finished every race I had ever entered, including the Baltimore marathon. I had never quit. I had YMCA colleagues and my friend whom I convinced to register in the race with me - I couldn't bail out on them this early. But, the lightheaded whirl in my head from not getting enough oxygen between my doggy-paddle strokes was convincing me to throw in the towel. I didn't even know what lap I was on anymore. I was just trying not to pass out. As the conversation in my mind raged on, I committed to one more lap.
I often thought of perseverance in terms of the outcome. If one pushes through the current situation, a better result would follow. Perseverance, I thought, was the bridge between lacing up your hiking boots and enjoying the amazing view from the peak. I only thought of perseverance as the sometimes treacherous road that ultimately led to a finer destination.
I grasped the edge of the pool, gasping for air, and thinking of the ramifications of just ending this poorly planned decision. I could hear those of the pool deck encouraging me to keep going. I committed to one more pool length, at least to get me back to the starting point.
Nelson Mandela said, "It always seems impossible until it's done." Our goals often seem so distant, that the minutia of the moment make them seem unachievable. We feel like we'll never arrive, until we get there. Losing the fast food 15 lbs, putting away the smokes, or saying no to good things to allow for more time with your family are all admirable goals that life often pushes to the side.
I looked up at the volunteer in my lane who put down the lap counter board as if I was finished. Even now, I'm not certain whether this was out of completion or mercy. In any case, I was finished with the swim portion of the race and I was off to begin the bike portion. As I jumped on the spin bike, my legs felt like I was pedaling through concrete. I told myself I'd pedal strong for one more mile.
"Perseverance is not a long race, it is many short races one after the other," the American Catholic priest and writer, Walter Elliott once said. Or, in the words of another great American philosopher, Rocky Balboa, "One more round." It's about simply taking that next step. Just one more.
I completed the bike portion, and ended the event with the 5K run. I finished the race 12th out of 18 participants (one person was a no show, but I'm sticking with 18). But, as with every other race that I've participated in, I learned something about myself along the way. I sensed new strengths, other weaknesses, but nevertheless I learned some truths that only seem to show up when I can't fathom going any further.
And that's what perseverance is all about. Not so much a ladder taking up to the top. Instead, maybe it's the shaping of our character, our lives, and our motivations that occurs in the heat of the race. The book of James says to consider it pure joy when we face trials because, "you know that the testing of your faith develops perseverance." The excursion that you travel en route to your goal is critically important. It's the path that sharpens us, even defines us.
Be encouraged in your travels. Go one more day without chewing tobacco. Have one more meal without the fried side dish. Spend one more moment reflecting on what matters most in life. Find one more opportunity to symbolically show your family how important they are to you. Go one more mile on the treadmill. We'll know that we've arrived after just one more...
Labels:
destination,
goal setting,
perserverance,
race,
triathlon,
vision
Thursday, April 1, 2010
Transformational Wellness
Transformation is a big word. Daunting perhaps. It represents sweeping change, a complete turnaround, a reversal. When applied to health and wellness it can become dispiriting. Health transformation conjures images of The Biggest Loser, running a marathon (that's 26.2 miles to be exact), or giving up all of the foods that you enjoy (like smoked hot sausages and french fries from a summer festival or hand-dipped ice cream with hot fudge). But, transformation doesn't happen in broad strokes. It happens in small, seemingly insignificant ways.
According to Dictionary.com, transformation means, "a change in form or appearance." Simply, it's doing something differently. Not everything. Just something. It's a slight change in process or a minor variation from the routine. By definition, transformation bubbles up from small changes.
Many of us have made resolutions this year to be healthier. In turn, some have signed up for a gym membership, joined a weight management program, promised to quit smoking cold turkey, or vowed to forever stop eating after 7 p.m. All in hopes of reaching the peak of transformation. Unfortunately, the peak looks far away, transformation seems too distant, and we never begin the climb.
Instead, we need to refocus our vision from the peak to the next step. To bring about transformation, we need to focus on those small, seemingly insignificant changes. Forget about the resolution to be healthier. Instead, find 30 minutes to be active today. Have the hot sausage, but forgo the fries. Have the ice cream, but lose the hot fudge. Have your evening snack, but reduce the portion. Find two resources to help you stop smoking and consider which one might work for you. Park further away from the store. Get up from your desk and stretch. Take a walk instead of turning the channel.
In the book Switch, by Chip and Dan Heath, they talk about a small town that failed to respond to other initiatives focused on 'being healthier." Consequently, efforts were refocused to a single message - "change to 1% milk." That's it. That was the message. And with that one, small, seemingly insignificant change, the town responded and their health and wellness improved in a variety of ways based on specific metrics. They became a healthier community.
"Be healthier." That's a slogan. "Purchase a lower fat milk." That's transformation.
According to Dictionary.com, transformation means, "a change in form or appearance." Simply, it's doing something differently. Not everything. Just something. It's a slight change in process or a minor variation from the routine. By definition, transformation bubbles up from small changes.
Many of us have made resolutions this year to be healthier. In turn, some have signed up for a gym membership, joined a weight management program, promised to quit smoking cold turkey, or vowed to forever stop eating after 7 p.m. All in hopes of reaching the peak of transformation. Unfortunately, the peak looks far away, transformation seems too distant, and we never begin the climb.
Instead, we need to refocus our vision from the peak to the next step. To bring about transformation, we need to focus on those small, seemingly insignificant changes. Forget about the resolution to be healthier. Instead, find 30 minutes to be active today. Have the hot sausage, but forgo the fries. Have the ice cream, but lose the hot fudge. Have your evening snack, but reduce the portion. Find two resources to help you stop smoking and consider which one might work for you. Park further away from the store. Get up from your desk and stretch. Take a walk instead of turning the channel.
In the book Switch, by Chip and Dan Heath, they talk about a small town that failed to respond to other initiatives focused on 'being healthier." Consequently, efforts were refocused to a single message - "change to 1% milk." That's it. That was the message. And with that one, small, seemingly insignificant change, the town responded and their health and wellness improved in a variety of ways based on specific metrics. They became a healthier community.
"Be healthier." That's a slogan. "Purchase a lower fat milk." That's transformation.
Labels:
change,
health,
transformation,
wellness
Thursday, March 18, 2010
To Give Or Not To Give
Currently, the Carlisle Family YMCA is in the middle of our Strong Kids Campaign. As we seek support for the campaign, the following tag line is used, "Your donation to the Strong Kids Campaign is one of the best investments that you can make in your community." In fact, that phrase is even included in my email signature tag. Is it true?
Statistics can be powerful tools of influence. The fact that the Carlisle Family YMCA gave over a quarter of a million dollars last year in financial assistance to those in need for memberships and program participation is significant. The assistance was provided with funds raised through the Strong Kids Campaign and the United Way. But, campaign goals and assistance totals only tell a piece of the story.
To give of not to give, that is the question. As you consider where you'll invest your charitable dollars this year, be encouraged to go beyond the research, the quantitative data, and the campaign marketing information. Find ways to witness the core, the heart, the mission of the organization that you're considering. Talk with the stakeholders. Connect with the participants. Witness the community that the organization represents and serves.
As you consider the Carlisle Family YMCA Strong Kids Campaign, be encouraged to stop by the George B. Stuart Athletic Fields on a Saturday and witness the hundreds of youth and families enjoying CAYS soccer. Schedule a tour of one of our camp sites and hear of the stories of the thousands of area youth that have had memorable experiences at summer camp. Tour the YMCA and see the interactions in the Youth Lobby, the Youth Fitness Center, and the overall sense that the work being done in and through the YMCA is so much bigger than any individual program. I'm confident that if you do this, if you invest the time into getting a true sense of what's happening at the YMCA, the statement that, "Your donation to the Strong Kids Campaign is one of the best investments that you can make in your community" will ring true.
Thank you for considering the Strong Kids Campaign.
(For more information on taking care and caution in charitable giving, please visit
http://www.ftc.gov/bcp/edu/pubs/consumer/telemarketing/tel01.shtm)
Statistics can be powerful tools of influence. The fact that the Carlisle Family YMCA gave over a quarter of a million dollars last year in financial assistance to those in need for memberships and program participation is significant. The assistance was provided with funds raised through the Strong Kids Campaign and the United Way. But, campaign goals and assistance totals only tell a piece of the story.
To give of not to give, that is the question. As you consider where you'll invest your charitable dollars this year, be encouraged to go beyond the research, the quantitative data, and the campaign marketing information. Find ways to witness the core, the heart, the mission of the organization that you're considering. Talk with the stakeholders. Connect with the participants. Witness the community that the organization represents and serves.
As you consider the Carlisle Family YMCA Strong Kids Campaign, be encouraged to stop by the George B. Stuart Athletic Fields on a Saturday and witness the hundreds of youth and families enjoying CAYS soccer. Schedule a tour of one of our camp sites and hear of the stories of the thousands of area youth that have had memorable experiences at summer camp. Tour the YMCA and see the interactions in the Youth Lobby, the Youth Fitness Center, and the overall sense that the work being done in and through the YMCA is so much bigger than any individual program. I'm confident that if you do this, if you invest the time into getting a true sense of what's happening at the YMCA, the statement that, "Your donation to the Strong Kids Campaign is one of the best investments that you can make in your community" will ring true.
Thank you for considering the Strong Kids Campaign.
(For more information on taking care and caution in charitable giving, please visit
http://www.ftc.gov/bcp/edu/pubs/consumer/telemarketing/tel01.shtm)
Tuesday, February 23, 2010
Does Community Matter?
In his book, Outliers, Malcom Gladwell theorizes that culture, community, and context play a significantly greater determining factor in success than we typically imagine. Most often, we focus on the direct parallel between achievement and individual talent or work ethic.
In the early pages of the book, Gladwell looks at a town of early 20th century immigrants from a village in Italy who avoided the high rates of heart disease that many Americans over age 65 face. It wasn't behavioral trends or genetics that made the difference. Rather it was a "powerful, protective social structure capable of insulating them from the pressures of the modern world."
This is fascinating. A community of healthy personal interactions, strong relationships, and a deep sense of connectedness created a group of people that defied one of the most prominent dieseases in our country.
Does community matter? Apparently, it does.
I like that story and the overall theme of Outliers as I think it's a great illustration of the work that we're trying to do at the YMCA. Individual physical, social, emotional, and spiritual growth is important and we try to create programs and services that provide opportunities for that. However, there is a deeper theme of community that's interwoven throughout what the YMCA offers. It's about families sharing experiences together at Family Camp. It's about the early bird group of seniors enjoying coffee together after their workout and talking about life. It's about preschoolers learning the importance of being active while being exposed to other cultures and languages - and doing this with their parents. It's about buidling a stronger community through fostering healthy relationships.
I'd like to think that at the YMCA we work to provide an environment that builds strong kids and strong families through a community that offers a bit of a "powerful, protective social structure capable of insulating [us] from the pressures of the modern world."
In the early pages of the book, Gladwell looks at a town of early 20th century immigrants from a village in Italy who avoided the high rates of heart disease that many Americans over age 65 face. It wasn't behavioral trends or genetics that made the difference. Rather it was a "powerful, protective social structure capable of insulating them from the pressures of the modern world."
This is fascinating. A community of healthy personal interactions, strong relationships, and a deep sense of connectedness created a group of people that defied one of the most prominent dieseases in our country.
Does community matter? Apparently, it does.
I like that story and the overall theme of Outliers as I think it's a great illustration of the work that we're trying to do at the YMCA. Individual physical, social, emotional, and spiritual growth is important and we try to create programs and services that provide opportunities for that. However, there is a deeper theme of community that's interwoven throughout what the YMCA offers. It's about families sharing experiences together at Family Camp. It's about the early bird group of seniors enjoying coffee together after their workout and talking about life. It's about preschoolers learning the importance of being active while being exposed to other cultures and languages - and doing this with their parents. It's about buidling a stronger community through fostering healthy relationships.
I'd like to think that at the YMCA we work to provide an environment that builds strong kids and strong families through a community that offers a bit of a "powerful, protective social structure capable of insulating [us] from the pressures of the modern world."
Labels:
community,
outliers,
pressure,
relationships,
stress
Wednesday, January 6, 2010
Wellness Resolutions
At the Carlisle Family YMCA, we talk often about wellness. We promote it, we facilitate it, we embody it. But, what do we really mean? According to Dictionary.com, wellness is defined as, "the quality or state of being healthy in body and mind, esp. as the result of deliberate effort." I like this particular definition because it highlights the correlation between a healthy body and mind. Again, we feel that this synergy between a healthy mind, healthy body, and a healthy spirit is best cultivated in community.
In 2010, you'll see even more opportunities to participate in programming that weaves together a focus on developing the body while also developing the mind and spirit. For example, the Mom's Night Out program partners a sampling of group fitness classes with discussion time led by local professionals relating to issues that moms face (relationships, family, finances). Our Healthy Family Home Program allows for families to participate in group activities (Family Double Dare Challenge) while also providing tips and resources for families to make their homes healthier in practical ways. The Motherwell series offers physical fitness activities that include opportunities for new moms to connect and even BYOB (bring your own baby)!
This isn't a commercial for programs. Instead, it's a reflection of how important community becomes in many aspects of our lives. During this New Year, take advantage of the many opportunities at the Y to make new friends, serve others, build up someone else, and receive support and encouragement from your Y community.
In 2010, you'll see even more opportunities to participate in programming that weaves together a focus on developing the body while also developing the mind and spirit. For example, the Mom's Night Out program partners a sampling of group fitness classes with discussion time led by local professionals relating to issues that moms face (relationships, family, finances). Our Healthy Family Home Program allows for families to participate in group activities (Family Double Dare Challenge) while also providing tips and resources for families to make their homes healthier in practical ways. The Motherwell series offers physical fitness activities that include opportunities for new moms to connect and even BYOB (bring your own baby)!
This isn't a commercial for programs. Instead, it's a reflection of how important community becomes in many aspects of our lives. During this New Year, take advantage of the many opportunities at the Y to make new friends, serve others, build up someone else, and receive support and encouragement from your Y community.
Labels:
community,
connecting,
networking,
others,
wellness
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